As per recent reports, a sister concern of India Yamaha Motor, Yamaha Motor India Sales, carried out its ‘Yamaha Female Riding Training Course’ on Tuesday (Feb 19).
The report also stated that the program was conducted at the Maharashtra Institute of Technology, Pune.
Yamaha Female Riding Training program witnessed more than 80 female pupils participating, excited to gather the knowledge about the chains of riding an automatic scooter and obtaining a driving authorization.
The company took this chance with the aim to enlighten main traits as well as the advantages of its 113cc Ray scooter and augment its client base.
In addition, the company has extended to female riders in various cities that comprise Bangalore, Kolkata, Chennai, Hyderabad and Pune during the existing year (2013) with the assistance its training camps, and is now eyeing smaller cities as well as towns.
In addition, the company is supporting more female specific occasions to further augment the Ray’s brand image.
As per reports, the well known two wheeler maker has sold around 29,785 2 wheelers during the last month of this year in Indian markets as against 26,300 vehicle units sold during the same month of the last year (2012), registering a growth of 13.2 per cent in domestic sales.
The company has witnessed stunning expansion the last month of this year, in spite of stressed financial conditions in the nation, Indian sales of two wheelers has witnessed a seen augmentation in recent times.
Besides this, the firm has more than 400 dealers spread crosswise the length and breadth of the nation which they will be expanding to 2000 by the coming year (2014). Specifically eyeing Tier II and Tier III cities, the company is also focusing on secondary systems to get to more clientele in rustic regions of the country.
The addition of Ray scooter in the company collection will also guarantee augmented overall market share by the next three years (2016).