Many bike makers are trying hard to get in the boots of Hero Motocorp as world’s largest two wheeler manufacturer, but they find themselves in a tough mess with offerings like Ignitor, Passion X-Pro and Maestro being rolled out from the house of original ‘Hero’.
Speaking truly, this bike maker had actually sold 5,57,797 units in January which marked the highest sales number of a month. The previous ‘month highest’ was 5,56,644 being recorded in May of 2012.
Coming to the actual point where organisations are most interested, January sales posted a growth of 7.21% as compared with 5,20,272 numbers of the corresponding month in last year.
Divulging all the excitement, Mr. Anil Dua, VP for Marketing and Sales at Hero Motocorp said, “With this record performance, we have made a confident beginning to the new year. Our new motorcycle launches like Ignitor and Passion X-Pro are receiving excellent customer response, while growth in our scooters, Pleasure & Maestro, is outpacing the industry growth.”
An addition to success prodigy, the organisation also started construction on its fourth manufacturing plant and the Global Parts Centre (GPC) at Neemrana in Rajasthan which is worth Rs. 550 crores.
More of vying glitterati, HMCL (Hero MotoCorp Ltd.) is also running core promotions for Splendor, Xtreme and Glamour along with the Title Sponsor of ongoing Hockey India League.
Concluding the whole text Anil added, “The overall two-wheeler industry is again showing good volumes, and we are hopeful of keeping up the momentum.”
We too wish luck for the same ‘Ignitor’ sparks in future!